Qinghua Peng
714/6866701
qpcreation1@gmail.com
  • KFC
  • Adobe Max 2010
  • E3 Electric Vehicle
KFC Rebranding

Identity Design

ReBranding KFC, including logo, business card, letterhead, packaging and website.

Information Research - 1



Information Research - 2





Project Overview



Marketing Research



Type Exploration & Logo Variation



Logo in Color & Type Exploration



Businesscard Set 1



Businesscard Set 2



Letterhead & Packaging



Signage & Website



KFC - Highend Version Logo



KFC - Highend Version Businesscard



KFC - Highend Version Letterhead